Free workbook for bakers + bakery owners
You know what you’re charging. But do you know what it COSTS?
Your products are beautiful. Your customers love them. But when it’s time to set a price… are you doing the math or making your best guess?
Let’s get your numbers together.
Download the FREE ProfitABLE Menu Workbook and start organizing the products, recipes, ingredients, and costs behind what you sell- so you can build prices based on YOUR business.
Everybody’s got an opinion. Nobody’s got your receipts.
“What should I charge for this?”
Ask that in a Facebook group and you’ll get 47 different answers.
Or scroll Instagram and TikTok and you’ll see: “Here are the cakes I made this week and how much I charged.”
And suddenly, you’re using a stranger’s prices to decide whether YOURS are right.
But you’re seeing their cakes and prices… not their expenses. Not their hours. And definitely not what they actually kept.
Just because they charged it doesn’t mean they made a PROFIT.
Their price doesn’t tell you what you paid for butter, how much filling goes into your cake, or what it costs to package the order.
This workbook helps you get YOUR information together- so somebody else’s post stops being your pricing strategy.
Let’s make the numbers feel less overwhelming.
Inside the ProfitABLE Menu Workbook, you’ll find examples and worksheets to help you:
- Organize what you sell. Break your menu into categories and products, including the building blocks of custom orders.
- Identify every recipe inside each product. Because the batter, filling, frosting, and drizzle all count.
- Build your master ingredient and supply list. Yep, the cake boards, cupcake liners, and boxes belong on it, too.
- Document what you actually pay. Get package sizes, brands, stores, and purchase prices into one place.
You don’t have to tackle your entire menu in one sitting. Start with a few best sellers and work through it at your own pace.
Send me the workbook
Built by someone who’s done the work.
Meet Janelle Copeland
Before I started coaching business owners or building Costli, I ran The Cake Mamas, an award-winning bakery in Los Angeles for over a decade.
My recipes, ingredient costs, and pricing lived on spreadsheet after spreadsheet. I know how much work it takes to get those numbers together- and how easy it is to put it off when you’re busy filling orders.
That’s why I created this workbook: to give you a clear place to start.
You’re not just a baker. You’re a business owner. Let’s give your numbers the attention your products already get.
Ready to stop guessing?
Start with what you sell. Gather what goes into it. Get clear on what you’re spending.
Download your FREE ProfitABLE Menu Workbook and take the first step toward pricing with confidence.